A cover letter is an introduction to your resume. It portrays who you are as a candidate and provides the recruiter with information about your most valuable skills, your writing style, and your personality. Therefore, your cover letter needs to speak to your personal brand and your experience. Most importantly, and much too often, your cover letter will fail to say the one thing that could ultimately land you an interview.

And without further ado, the number one thing to say in your cover letter is: Ask for the interview!

It sounds silly and maybe even obvious, but it is an easy question to leave out. Statistics have found that applicants are twice as likely to get an interview by simply asking for one on their cover letter. Here are a couple examples of how you can incorporate your desire for an interview at the end of your cover letter:

  1. I would love a personal interview with you at your earliest convenience to further discuss my credentials. I can be reached at (insert your phone number) and I will follow up with you in the next few weeks.
  2. I really appreciate you taking the time and attention to reviewing my resume. I would love the opportunity to discuss my credentials with you during a personal interview. Feel free to reach me at (insert your phone number) at your earliest convenience.

These two approaches are direct, so find the right wording that fits your personal brand. The key here is to remember to always ask for the interview at the end of your cover letter. Be sure to follow up with these helpful interview tips when you finally set up a date and time.