If you’re wondering whether you need a cover letter or not, in most cases the answer is yes. Sending a well-prepared cover letter is one step further to get yourself to the interview. While most companies would ignore an average resume, knowing how to write a cover letter is a chance to get more “in touch” with a recruiting team.
The purpose of a letter of introduction is to make your application memorable. It is a crafted story of your experience, so it doesn’t have any defined template. While a resume holds dry facts and numbers, the cover letter serves as an elaborate article about your key achievements and valuable experience.
A good cover letter is a unique cover letter. The less cookie cutter and pre-written your composition, the better. There’s no strict template for a letter of introduction, but essentially it has some basics. To help yourself create a good cover letter, make sure to stick to the following structure:
In a cover letter, you’re selling yourself to a company. Make sure to compile a memorable or standout intro. Like in an advertisement, the first few sentences will set the tone for an entire story.
One thing you definitely shouldn’t include in your cover letter is a long and detailed path of your entire career. In the introduction letter, a recruiter wants to see the relevant experience, skills, real cases, and solutions. Don’t talk about your problem-solving skills if you don’t have a demonstrative example. Also, if you’ve figured out a certain problem a company struggles with, and you know your position is involved in it, provide a solution.
Do a brief wrap up of the key points you’ve outlined in a cover letter. In conclusion, you should state why you are the perfect fit for the position, and add a call-to-action. Leave it open-ended, expressing your excitement and offering to provide more if necessary.
To wrap it up, the good cover letter definitely has to be catchy and memorable. Be honest, brief, and avoid using cliche descriptions. It’s better to take time to craft a successful cover letter, like any other creative piece.