The concept of collecting and studying data for business intelligence is nothing new – but today, there is more data available than ever before. It’s estimated that each day, we create 2.5 quintillion bytes of data. This data, “big data”, is able to be gathered, sorted and analyzed thanks to advanced, systematized technology.
Leveraging big data is extremely valuable in transportation and logistics planning. When managed properly, big data can be used to make better transportation decisions and can help enhance business operations.